YouTube – live events
Brandcast – London
Brandcast is YouTube’s flagship live annual celebration of its content, creators, reach and effectiveness as an advertising platform.
Hosted by Jack Whitehall at Olympia in London, this event highlighted the biggest moments that had unfolded on YouTube over the past year and gave an audience of top brand chiefs and media executives a sneak preview of what was to come on YouTube in the future.
Working with the client team, I helped shape the messaging and narrative for the event, including leadership contributions from Google and key partners, alongside appearances from leading creators, including Joe Wicks.
Agency: Set Creative
